Crash Course in the A Word...

...as in Assimilation

The opening of baseball season is just around the corner, so maybe a little "baseball analogy" is in order to help with this "A" word. Click on the links below to look at posts relating to guest services and the assimilation process.

First of all, it's nice to have a winning team.

Then, it helps to get a hit.

Of course, proper hitting requires proper follow-through.

And finally, you always want to stay in the game.

As depicted in the posts above, assimilation is really just a definition of biblical hospitality, applied in today's world, using today's methods.

The goal is to have first time guests become second time guests who become regular attenders who then become members.

It's not rocket science, but it does take some planning and follow-up.

And when you do that, you can hit a home run every time.