...but will your guests even notice?
The Power of a First Impression
Seven minutes is all you get to make a positive First Impression. In the first seven minutes of contact with your church, your first-time guests will know whether or not they are coming back.
That's before a single worship song is sung and before a single word of the message is uttered.
Nelson Searcy, pastor of Journey Church in New York City, wrote the above words in his book "Fusion." They're a timely reminder that we only get to make a first impression once.
Obviously, the First Impression isn't a logical decision based on theological integrity or staff character or doctrinal character. The power of a First Impression comes from a more rudimentary level - our subconscious.
What is the subconscious finding at your place?