...you've got to make contact.
Having the best team on the field means little if you can't make contact with the ball.
In terms of Guest Services, you have been successful in welcoming a guest to your services. They have been enthusiastically greeted and made to feel at home. As the service begins, you have a wonderful opportunity to get something from your guests: their contact information.
If you want to have any chance of an ongoing relationship, you cannot let them leave without knowing how to connect with them.
What's the best way to get your guests' information? How can you find out what you need to know without coming across as intrusive and pushy?
Nelson Searcy, pastor of Journey Church in NYC and author of "Fusion", has used one method that continues to prove successful time and time again: the Communication Card.
Well-organized use of Communication (or Connection) Cards will allow you to gather the pertinent information on roughly eighty percent of your first-time guests. What a great return, but especially when you consider it is coming from getting personal information from unchurched people.
Want to know how to use a successful Communication Card system? Check out Searcy's website here or get a copy of Fusion.