That's Top 5% - as in the exceptional presenters who are talked about for all the right reasons.
Mark Sanborn's "The Encore Effect" is filled with helpful ideas on becoming a presenter who effectively communicates his message to the audience, causing them to call for an encore.
Here are Sanborn's methods for moving into that rare atmosphere of the Top 5%:
- Find out things about your audience they won't imagine you could know
- Anticipate every question your audience might raise and formulate a strong answer
- Rehearse every problem that might arise
- Know more about your competitor's products, features, and benefits than they do
- Become the expert in your field
- Through your appearance and demeanor, give your performance a level of gravitas that your audience won't forget
- Give your audience more than one reason to invite you back
Think your job description doesn't make you a presenter?
Think again.
Anyone who comes into contact with other people - in your organization or outside it - needs to know how to be a Top 5 performer.
The curtain is coming up - it's showtime!
I've been revisiting some great books on presentations in preparation for a series of major opportunities in the next month or so. Mark Sanborn's "The Encore Effect" is one of these. Earlier this year I posted on his use of PDA in presentations.
Today, a look at a few more of his excellent suggestions that will have your audience (of one, or a thousand) calling for an encore.
Four Insights of a Passionate Performer
- Passionate people know for whom they are performing
- Passionate people know how to perform remarkably
- Passionate people know why they perform
- Passionate people know what their performance needs to look like
Cultivating Passion
- Study and learn your subject matter
- Use small achievements or successes to fuel larger ones
- Look to other passionate people as role models
- Plug the leaks
- Make passion a part of your life
Does your passion for your work burn brightly? Or is just a smoldering flame?